Maybe stories are just data with a soul.
~Brene Brown
~Brene Brown

Principal Consultant

Helps organisations in building Human Resource capabilities and driving cultural change/ improving organisational effectiveness. 


HR strategy/ systems & processes covering entire gamut of human resource systems and organizational culture.

About Shantonu 

Shantonu is a Principal Consultant at Mumbai. He provides client services through design and implementation of HR systems and processes to improve productivity, growth and profitability.    


Before joining Potentia, Shantonu has worked for three decades in reputed organisations across sectors. His last three leadership roles were as Vice President - Corporate HR at Nitco Ltd, Vice President - Corporate HR at Bombay Dyeing and Head HR at Tata Chemicals’ Fertiliser SBU.


Shantonu brings proven expertise in designing & implementing core HR systems & processes like Performance Management System, Rewards & Recognition, Talent Management, Competency Framework, Compensation & Benefits etc.  Has designed & implemented   Balanced Score Card and cascaded the same to enhance organizational performance. He has rich experience in driving OD interventions & change management initiatives.

Shantonu has served as a visiting faculty at Management Institutes like Welingkar , IBS  Mumbai, EDII, AMD etc . He is associated with Sri Satya Sai Seva organisation, Mumbai for social service activities.

Entire Team



  • How progressive can we be?

    A values driven, fairly large, employee centric company is faced with a tricky situation … one of its workman is affected with a disease the name of which is a taboo itself “AIDS” …. the company has to face various challenges in dealing with this … lower productivity and employee morale in the... Read More ...

  • Turn-around Preparedness

    UPCOM cables the largest supplier of jelly filled cables till 90s enjoys a monopolistic attitude as there is no dearth of demand for their product … however with the advent and growth of mobile phone market in 2000s the company has almost no takers for its product ….options -- shut operations,... Read More ...

  • Performance Management -- An Implementaion Challenge

    A GOI undertaking manufacturing  petrochemicals related products is taken over by a Private entity … warranting a  re-alignment of its HR policies and practices ….the PMS system undergoes major overhaul and now employee rating affects the performance incentives ….this sudden change causes major... Read More ...

  • A New Job

    Ramesh is on cloud nine having got an appointment order as GM HR from a manufacturing company boasting a large workforce…..soon he is briefed with the challenges facing the company ….unusually high number of self proclaimed union leaders …. HR team’s hands full with routine matters….surplus... Read More ...

  • All for a Mango

    One of the unions of a manufacturing company comprised of land losers who were displaced when the company acquired land for setting up its plant …. the HR Head is dumbstruck  at the turn of events when news of a land loser’s  death reaches him … suddenly there is chaos,anger,resentment,violence... Read More ...

  • The Challenge of Appropriate OD Intervention

    A telecom major has its wings spread over various regions … its second largest region having highest potential for sales is showing a slackening performance ….reasons cited by various functionaries are …lack of consensus amongst teams….need for OD to identify and resolve real issues…need to... Read More ...

  • Spry Motors – Talent Management

    A successful electrical engineer having been appointed as HR Head at Spry motors is in testing times of  …. Industrial unrest… huge workforce  management ….liberalization of the sector … is successful in facing the challenges thrown to him …. till he is faced with a daunting task of key talent... Read More ...

  • T & D CASE

    A large telecom operator realizes that one of its high potential regions is not showing growth in sales or improved customer ratings …the company is losing to its competitors despite  better  technology  and established brand image .. the COO feels that employee training is the answer to gaining its... Read More ...